Following yesterday’s spring/summer 2017 fashion show in Paris, H&M launched its first See Now Buy Now capsule collection. You can now purchase every piece from H&M Studio HERE. The limited edition collection is also available at selected H&M locations.
Before the show, 16 looks had already been showcased during the month of February to allow the customers to have a little bit more time to discover the collection. For the first time, the runway also unveiled a men’s collection alongside the women’s Studio pieces, that were inspired by the passion and strength of ballet, and balanced traditional tailoring techniques with elements of sportswear. As for the men’s collection, it was inspired by a trip to Havana.
Studio is a really great addition to the H&M regular collections because the pieces are more daring and original, but the prices are still quite affordable!