While everybody was focusing on Pharrell’s hat at the last Grammy Awards, we might have missed his red leather Adidas Firebird jacket… Well, that is what’s making the news today! Pharrell Williams will have his own Adidas line!
The producer and singer is also a fashion designer for his own collection, Billionaire Boys Club, since 2005. He also collaborates with G-Star, Comme des Garçons (a fragrance is coming soon), Moncler as well as Uniqlo and he has previously created jewellery for Louis Vuitton. Pharrell also owns Bionic Yarn, a creative textile manufacturer that turns plastic debris from the oceans into yarn and fabric. Some of those fabrics will actually be used in the creation of the Adidas collection to develop not only a collaboration, but a partnership!
Lolitta xx
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Photo: theneptunes.org